Vision Automated
Book a call
Revenue reactivation calculator

Explore the opportunity.
Understand the assumptions.

A transparent planning tool for the leads you already have.

The opportunity already in your CRM

What could your list be worth?

Start with your numbers. See the assumptions. Make a better business decision.

Use contacts eligible for this campaign. Exclude unsubscribed, duplicated, and unsuitable records. Lead age sets an illustrative booking rate; replace it with your own data.

Illustrative campaign revenue
$75,000

Projected gross revenue, not profit.

Booked appointments
200
Attended appointments
150
Expected customers
30
Gross profit less campaign cost
$42,000
Return on campaign cost
1,400%
Revenue if booking rate is 25% lower / higher$56,250 – $93,750

A sensitivity scenario, not a confidence interval. Excludes other overhead, taxes, refunds, and sales capacity constraints.

Book a call

See the calculation and assumptions

Revenue = eligible contacts × booking rate × attendance rate × close rate × average first-sale revenue. Contribution = revenue × gross margin − campaign cost. Return on campaign cost = contribution ÷ campaign cost. Expected customer counts may be fractional; calculations are rounded only for display. No time period or recurring revenue is assumed.

Booking presets of 8%, 6%, 5%, and 4% apply to progressively older leads. They are illustrative inputs, not observed results. The model also counts attendance, margin, and costs.